Check out my book on how to start a mobile app business:
http://www.amazon.com/Mobile-App-Marketing-Monetization-downloads-ebook/dp/B00N14RSNYFor more of my work, check out
http://www.problemio.comThis tutorial on how to price your mobile app and hone in on the right price for your app is just one tutorial in my full mobile app business course. Take the full course here:
https://www.udemy.com/how-to-create-grow-a-mobile-app-iphone-android-business/?couponCode=yIn this tutorial I explain how to figure out the price for your mobile apps, when to charge for Android or iPhone apps, and when to make apps free.
All mobile app entrepreneurs are faced with the issue of how much they should charge for their apps. It is a difficult question. The answer lies in experience, savvy, and experimentation. Let’s explore some of the thought process behind finding the ideal price for your mobile app.
App Stores Prefer Free Apps
First thing is first. The trend in app stores when it comes to pricing your mobile apps is to make apps free. It is much easier for free apps to get exposure and downloads. Free apps get exponentially more downloads than paid apps. For that reason, the free apps make more money than paid apps because free apps can be monetized in a variety of ways like ads, in-app purchases, selling affiliate products, and much more.
The problem with making your apps free is obvious. As the developer, you probably prefer to make money from people paying you. You didn’t slave over your app just to give it away. And there is no guarantees that your free app will be lucrative because it is entirely up to you to experiment with different monetization strategies inside your free app, and there is no guarantee that you will ever find a great monetization strategy that is as effective as you need.
When It Makes Sense To Charge Money For Your App
Despite the app stores ecosystem pressuring developers to make their apps free, there are many different situations when you should make your app a paid app. Let’s consider them in no particular order.
One case when you can make your app paid is if you are able to get distribution from another platform. For example, if you have a large YouTube channel, you can funnel people from YouTube to buy your app. If you think about it, the whole point behind making your app free is to put it in a position to get downloads. If you get mass distribution from any other platform, and are able to funnel people from there to your app, you can make your app paid.
Another instance when you can make your app paid is when you don’t have the desire or resources to experiment with in-app monetization strategies. It can take a significant amount of your resources (time and money) to find an effective in-app monetization strategy, and there is no guarantee that you will ever find one. For that reason, you can just make your app paid.
Another case when you can make your app paid is if it is something very unique. For example, there is a famous app that lawyers use to study for legal exams. That app is paid, and it is expensive because it is a one of a kind app.
Another instance when an app can be paid is when you sell it to your existing customers as a product in your product line.
Another instance when an app can be paid is when the niche in which you are competing in is not competitive, and the app does not need to compete in the app store against similar apps that are free.
How Much To Charge For Your Paid Apps
Apps live and die by their reviews. What that means for your app price is that your users must be certain that they are getting a good deal when they buy your app. So you are forced to maintain low prices. The lowest price range is the $0.99 to $1.99 with 2.99 already considered mid-range for app pricing. These prices are very problematic because it it difficult to get people to open up their wallets, and when they do, you are only able to extract a few dollars. If a customer is ready to spend more money with your business, you have no way of making that happen.
For an app to be $4.99 or above, it should be quite special, or consumers will revolt by posting reviews that are not very good.
Mobile app business book and course:
https://www.youtube.com/watch?v=6TgRq6unc0kMobile app business plan:
https://www.youtube.com/watch?v=EV_TWcrar0cHow to market and promote apps:
https://www.youtube.com/watch?v=x4ypOaFL364Mobile app business course:
https://www.youtube.com/watch?v=F9uBvDQID4AHow to create a great app store landing page:
https://www.youtube.com/watch?v=59c6g2zNsz8How to start a mobile app business:
https://www.youtube.com/watch?v=rbIH94BXDOUHow to make your apps rank in app stores:
https://www.youtube.com/watch?v=RPG_rc9iCbMHow to make your app go viral with social sharing:
https://www.youtube.com/watch?v=koqpKhJHzQsApp store comparison: GooglePlay vs. Apple App Store vs. Kindle And Windows Phone Apps
https://www.youtube.com/watch?v=xExRB6c3On8About the Site 🌐
This site provides links to random videos hosted at YouTube, with the emphasis on random. 🎥
Origins of the Idea 🌱
The original idea for this site stemmed from the need to benchmark the popularity of a video against the general population of YouTube videos. 🧠
Challenges Faced 🤔
Obtaining a large sample of videos was crucial for accurate ranking, but YouTube lacks a direct method to gather random video IDs.
Even searching for random strings on YouTube doesn't yield truly random results, complicating the process further. 🔍
Creating Truly Random Links 🛠️
The YouTube API offers additional functions enabling the discovery of more random videos. Through inventive techniques and a touch of space-time manipulation, we've achieved a process yielding nearly 100% random links to YouTube videos.
About YouTube 📺
YouTube, an American video-sharing website based in San Bruno, California, offers a diverse range of user-generated and corporate media content. 🌟
Content and Users 🎵
Users can upload, view, rate, share, and comment on videos, with content spanning video clips, music videos, live streams, and more.
While most content is uploaded by individuals, media corporations like CBS and the BBC also contribute. Unregistered users can watch videos, while registered users enjoy additional privileges such as uploading unlimited videos and adding comments.
Monetization and Impact 🤑
YouTube and creators earn revenue through Google AdSense, with most videos free to view. Premium channels and subscription services like YouTube Music and YouTube Premium offer ad-free streaming.
As of February 2017, over 400 hours of content were uploaded to YouTube every minute, with the site ranking as the second-most popular globally. By May 2019, this figure exceeded 500 hours per minute. 📈
List of ours generators⚡
Random YouTube Videos Generator
Random Film and Animation Video Generator
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