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Mobile app pricing: How much should an app cost & how much you charge for your app Video

Check out my mobile apps business book: http://www.amazon.com/Mobile-App-Marketing-Monetization-downloads-ebook/dp/B00N14RSNY

Outsource your mobile app development to vetted and proven senior app developers at affordable rates. Email me for a recommendation alex.genadinik@gmail.com

In this tutorial I discuss a very important concept of how to find the right prince for your mobile apps. I discuss some of the merits of free apps which operate under the freemium business model. Then I discuss instances in which it makes sense to charge money for your app, and in each case I suggest approximate prices that make sense for certain instances.

If you are able to generate a lot of traffic from sources other than the mobile app stores like GooglePlay or Apple App Store, you can charge upfront for your app. But if you rely on the app store to bring you the bulk of your downloads, and do not have a great existing distribution channel, I strongly encourage you to make your app free.

The reason app entrepreneurs should consider making their apps free if they need to rely on the app stores for the bulk of their downloads is that unless the entrepreneur already has access to an existing strong distribution channel, the next best thing is to make the app competitive in app store searches by setting the app price to be free. Of course, as entrepreneurs, we want to charge a lot of money for our apps. But consumers want free apps, and unfortunately for app entrepreneurs, the app stores are full of free apps, and the consumer is trained that it is ok to always have everything free. This represents a big challenge when deciding on the right price for your app because what the app is worth, and the effort you put into creating your app is far more than you can charge for your app. It is unfair, but this is life in the app stores.

When deciding the right price for your app, and how much you should charge for it, if you do decide to make your app not free, you should lean towards cheaper pricing because if users feel that the app cost more than the value it brought them, they might give you a bad review, and that review may decrease future potential downloads.

In addition to this mobile app pricing tutorial I have courses and books, and my own apps that can help you start and promote your business. Check out my business courses here:
https://www.udemy.com/u/alexgenadinik/

And see more of my work which includes mobile app pricing and more, on:
http://www.problemio.com

And my blog which has more on how to find the right price for your apps on:
http://www.glowingstart.com

How to market and promote apps:
https://www.youtube.com/watch?v=x4ypOaFL364

Mobile app business course:
https://www.youtube.com/watch?v=F9uBvDQID4A

How to create a great app store landing page:
https://www.youtube.com/watch?v=59c6g2zNsz8

How to start a mobile app business:
https://www.youtube.com/watch?v=rbIH94BXDOU

How to make your apps rank in app stores:
https://www.youtube.com/watch?v=RPG_rc9iCbM

How to make your app go viral with social sharing:
https://www.youtube.com/watch?v=koqpKhJHzQs

App store comparison: GooglePlay vs. Apple App Store vs. Kindle And Windows Phone Apps
https://www.youtube.com/watch?v=xExRB6c3On8

How to price mobile apps, and how much a mobile app should cost
https://www.youtube.com/watch?v=F5FMXQPQD-E

How to promote and monetize photo and social apps:
https://www.youtube.com/watch?v=YXV7iw80-ws

Developing mobile apps natively or use JavaScript or HTML5 frameworks like PhoneGap or Appcelerator
https://www.youtube.com/watch?v=YdGQFgEluaE

App store comparison: GooglePlay vs. Apple Store vs. Kindle vs. Nook vs. Blackberry vs. Microsoft
https://www.youtube.com/watch?v=eH0Tuoekrbs

Where to launch your app: Should you release and launch your mobile app on Android or iOS:
https://www.youtube.com/watch?v=ebV4PRO5Oqk

Mobile app monetization: increase app revenue with consumable in app purchases & subscriptions
https://www.youtube.com/watch?v=61EI5gg2_FU

How to get good mobile app reviews:
https://www.youtube.com/watch?v=NQe5wc9VEQg
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